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Anonymous Company
Company details are confidential. Apply to learn more about this opportunity.
Published on February 9, 2026

E-commerce Manager

📍 Firenze 🏢 Hybrid 📄 Permanent employment (Full-time) 📊 Mid/Senior
🎯 Sectors
Fashion & Luxury Marketing & Communications Retail & E-commerce
⚡ Skills
English Italian SEO / SEM Google Ads Social Media Marketing Google Analytics
📈
Career Roadmap
Head of Digital or Digital Director
💰
Salary Range
40,000 - 52,000 EUR/year + performance bonus
Job Description

A premium Italian fashion house is looking for an E-commerce Manager to lead their direct-to-consumer digital strategy. You will manage the online store, drive conversion optimisation and coordinate with marketing, logistics and customer care teams.

This is a key role in the company's digital transformation journey, blending Italian craftsmanship with modern retail technology.

Responsibilities
  • Manage the Shopify Plus e-commerce platform end-to-end
  • Define and execute conversion rate optimisation (CRO) strategies
  • Coordinate product launches, seasonal campaigns and sale events online
  • Analyse customer behaviour data and translate insights into action
  • Manage relationships with digital marketing agencies for paid acquisition
  • Oversee customer experience from browsing to post-purchase
Must-have Requirements
  • 3+ years experience managing e-commerce operations (Shopify preferred)
  • Strong analytical skills with Google Analytics, Hotjar and A/B testing tools
  • Experience managing digital marketing budgets (Google Ads, Meta Ads)
  • Understanding of fashion/luxury consumer behaviour
  • Fluent Italian and English
Nice-to-have Requirements
  • Experience with Klaviyo or similar email marketing automation
  • Knowledge of SEO for e-commerce
  • Experience with international markets and multi-currency setups
  • Understanding of fashion supply chain and drop management
Personal Requirements
  • Creative thinker with strong commercial instinct
  • Data-driven decision making approach
  • Passion for fashion and Italian craftsmanship
  • Excellent organisational skills managing multiple campaigns simultaneously
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